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We're up and running!

It has been a great start so far for Smoodies. Smoodies was started by a team of folks keen on bringing easy nutrition to consumers. Aimed at busy professionals, busy DINK (Double Income No Kids) couples and moms hunting for easy ways to feed their kids, you could say Smoodies are made for the everyday everyone, in fact, that is what we say. If you are the everyday everyone, Smoodies are for you. We launched at the end of the March at one of Bangalore's favourite Sunday markets, Kitsch Mandi. After 3 hours of some insane selling, we sold out of our entire stock, and ended the day super super excited about how much you guys loved our drinks. The next weekend, we...

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Inspired by the everyday

The inspiration behind Smoodies is an experience that a lot of us go through as children.  That memory of my mother and my grandmother running after me with a plate of fruit, trying to get me to eat my fruit on the way to school is something that has stuck with me, because I hated how cumbersome the process of eating fruit was. It either took too long to eat, or I didn't like the texture of a particular fruit, or something was too sweet, or something was too sour or just had way too many seeds to be bothered with. When I grew up and lived the busy life that we all do, I often forgot to or didn't have the time to buy...

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